AROS
A 5% Retention Improvement Drives a 25–95% Profit Increase
AROS predicts churn before it happens, orchestrates save plays automatically, and protects lifetime value at every account — paid only on 1% of the revenue it saves or generates.
8–15%
First-year LTV uplift
3–7pp
NRR improvement
1%
Of revenue saved or generated
Zero
Upfront risk — success fee only
What AROS Does
Five capabilities that protect revenue, surface expansion, and close the acquisition-retention loop.
Predicts Churn Before It Happens
AROS · Churn Intelligence · Real-Time Risk Scoring
AROS ingests usage telemetry, support tickets, billing events, NPS surveys, and account-manager notes to generate a real-time risk score for every customer, every day. Customers in the top decile of risk trigger automatic save plays — before the human team sees a single warning sign.
Orchestrates Save Plays Automatically
AROS · Retention Execution · Automated Response Layer
When a high-value account hits churn risk, AROS deploys a coordinated response: priority routing to the customer success team, a calibrated save offer, a targeted executive touch, and — where appropriate — a credit or extension. Every save play is signed by Sentinel for audit and outcome tracking.
Identifies Expansion Opportunities You're Missing
AROS · Growth Intelligence · Expansion Pipeline
The same data layer surfaces accounts underutilising licenses, accounts hitting growth thresholds, and accounts whose usage patterns match your top expansion archetypes. AROS generates a board-ready expansion pipeline every quarter — typically 15–30% of your existing book of business.
Closes the Acquisition-Retention Loop
AROS · AAP Integration · Platform-Level Loop
AAP knows which channels and ICPs produce the longest-LTV customers and feeds that signal back into outbound targeting. AROS knows which customer behaviours predict expansion and feeds that into AAP's ICP scoring. The loop closes at the platform level — not via a workflow you have to maintain.
Protects Lifetime Value at the Cohort Level
AROS · Analytics · Cohort Visibility Layer
AROS reports cohort retention curves, NRR, GRR, and expansion ARR by vertical, segment, ICP, and acquisition channel — the visibility mid-market companies typically only get with $300K+ analyst teams. AROS delivers it as a product surface, updated continuously.
"A 5% improvement in customer retention drives a 25–95% increase in profit. The disconnect is execution, not budget. AROS is the execution layer — and it only charges when it delivers."
— Ascentir · On the AROS Outcome Model
See AROS in your environment
Deploy AROS inside a 30-day Command Sprint. First churn-risk report delivered within fourteen days — before you've committed to the annual partnership.